Senior Brand Manager Fragrances

The L’OCCITANE Group is a leading international manufacturer and retailer of premium and sustainable beauty and wellness products. The Group operates in 90 countries worldwide and has 3,000 retail outlets, including over 1,300 of its own stores. Within its portfolio of premium beauty brands that champion organic and natural ingredients are: L’OCCITANE en Provence, Melvita, Erborian, L’OCCITANE au Brésil, LimeLife by Alcone, ELEMIS, Sol de Janeiro and Vranjes Firenze. 

With its nature-positive vision and entrepreneurial ethos, L’OCCITANE Group is committed to investing in communities, biodiversity, reducing waste and to finding sustainable solutions to create a better and healthier planet. The mission statement of the Group is: With empowerment we positively impact people and regenerate nature. 

Born of a simple gesture in 1976, L’Occitane en Provence reveals the living power of flora, where the light of the sun meets the richness of the earth. With advanced expertise, we turn these natural treasures into sensorial, efficient experiences, as sustainable as possible and profoundly inspired by Haute Provencal nature.  Our culture is built through everyday moments, how we behave, make decisions and show up for each other.  

With Trust as our foundation, Curiosity as our compass, Excellence as our standard, we create lasting Impact for the people around us and our planet.

Context & Mission : 
Support the definition and implementation of the global fragrances category strategy to elevate the Maison’s L'Occitane en Provence desirability, strengthen emotional connection with guests, and contribute to business growth across markets.
The role ensures seamless execution of global initiatives, leading product development & 360° campaigns.

You will be based in Plan-les-Ouates and report to the Head of Fragrances Category - Global Marketing & 360° Communication.

Main Responsibilities : 

1)Category Strategy & Development

• Monitor market trends, consumer insights, and competitive landscape to identify business opportunities
• Coordinate regular performance tracking and prepare strategic presentations and reports for internal stakeholders
• Collaborate with Commerce & local markets to ensure clear communication of priorities and collect feedback to refine plans.
• Act as category expert, ensuring coherence across product portfolio, innovation pipeline, and Maison positioning
• Co-develop and execute the global Fragrances strategy in partnership with the Head of Fragrances Category

2)Product Offer Management

• Lead end-to-end product development processes, from brief to launch, ensuring timely execution and compliance with the Maison’s excellence standards
• Coordinate cross-functional partners (R&D, Creative Studio, Operations, Supply) to secure product readiness
• Draft Launch Notes, product copy, and storytelling elements aligned with brand guidelines
• Monitor sell-out and portfolio performance, providing operational recommendations

3)360° Campaign Development

• Contribute to campaign strategy & messaging plan
• Lead toolbox creation and ensure global content consistency across all channels - retail, digital, PR, media, and social
• Coordinate campaign rollout with Global Commerce and ensure strong local activation
• Manage campaign budgets in collaboration with Head of to optimize ROI

4)Innovation & Insight

• Champion new innovation opportunities across product and experience
• Monitor beauty and wellness trends to anticipate shifts in consumer expectations.Integrate market feedback and post-launch learnings to continuously enhance category performance

5)Cross-functional Collaboration & leadership

• Coordinate and inspire cross-functional teams, ensuring clarity of direction and flawless project execution
• Mentor Junior Brand Managers, fostering collaboration, curiosity, and ownership
• Represent the category in selected Global strategic meetings with top management

How you can fit :

• +8 years of experience in Brand Management within premium or luxury fragrances brands
• Fluent in English and French
• Strong understanding of global 360° activations and luxury communication ecosystem
• Strong organizational and project management skills
• Attention to detail, analytical rigor, and curiosity for consumer behavior
• Team player with strong interpersonal skills and collaborative mindset
• Ability to manage multiple priorities and meet deadlines
• Proven ability to lead complex or cross-category projects and influence cross-functional stakeholders
• Passion for beauty, innovation, and luxury craftsmanship

What we offer :  

• As a Living Wage Certified employer, we guarantee that all our compensation practices meet or exceed established living wage and fairness standards
• We are committed to continuous learning and professional development to help every employee grow within our organization
• Staff Discount to use on all your favorite L’Occitane en Provence products.
• Parental leave policy
• Contribution to health insurance 

Permanent contract, full-time position (100%)

Starting date : asap

L’Occitane en Provence is an equal opportunities employer. One way we act on this is by continuously fostering a more diverse and inclusive workplace and organizational culture. We are committed to building an environment that is free from discrimination and harassment, where everyone feels respected, valued, and able to grow. 

We seek positive-minded individuals who embody our core behaviors — Trust, Curiosity, Excellence, Impact — and who share our commitment to sustainability. 

We welcome applications from people of all genders, ages, sexual orientations, ethnicities, backgrounds, religions, beliefs, ability statuses, and all other dimensions of diversity. If you believe your profile is a good match for this position, we invite you to apply even if you don’t fulfil every single listed qualification.