Digital Marketing Manager for brand Freud (f/m/div.)
At Bosch, we care. For you, our business, and our environment.
At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our promise to our associates is rock-solid: we grow together, we enjoy our work, and we inspire each other. Join in and feel the difference.
Scintilla AG is responsible for the global development, manufacturing, marketing and coordination of distribution of accessories for power tools for the trades, for industrial applications and for DIY.
- Responsible to collect and optimize online marketing content and delivery format, making it available on time and in local language to internal/external customers
- Provides tools, training and guidance to ensure optimal implementation of marketing content on dealer touchpoints
- Manages all Freud B2B Portal initiatives and site enhancements (in collaboration with Power Tools central digital organization) including UX designs and web functionalities
- Maintains and updates our systems (PIM/MAM databases)
- Ensures the correctness and completeness of the marketing data, in collaboration with the Product Managers
- University degree, specialization in digital marketing
- Proven track record in successfully managing digital B2B marketing projects
- Good technical understanding of databases and output tools
- Deep experience in analyzing user purchase decision criteria
- Strong communication skills and experience in working in an international team
- Very good analytical and self-organization skills
- First experience in UX and agile working methods is a plus
- German & English fluent, Italian is a plus
Tel. +41 32 686-5753