3 days ago

Digital Marketing Project Leader

TISSOT

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Tissot has been growing and developing its tradition of innovation since 1853. From the early days to the present, in its home in Le Locle in the Swiss Jura mountains, Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials, advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group, the world’s largest watch producer and distributor of Swiss watches. The tradition of innovation lives on, keeping closely in touch with the times.

At our headquarters in Le Locle, we are looking for a dynamic

Digital Marketing Project Leader

Tissot has been growing and developing its tradition of innovation since 1853. From the early days to the present in its home in Le Locle in the Swiss Jura mountains Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group the world's largest watch producer and distributor of Swiss watches. The tradition of innovation lives on keeping closely in touch with the times. At our headquarters in Le Locle we are looking for a dynamic Digital Marketing Project Leader Key responsibilities Yearly planning of the communication on the digital platforms of the brand Elaboration and follow-up of the digital marketing roadmap Digital marketing budget follow-up Management of the international website its outsourcing and evolutions Setup and management of a new CMS for the website Management of several digital marketing projects involving the different departments of the company brand heritage customer service hellip Respond to market needs with tools and solutions in order to maintain a global communication with local specificities Analyze and optimize the user experience in collaboration with the ecommerce teams Work with external technical and communication agencies Follow-up website performances Support for the markets in terms of digital marketing operations and local websites administration Follow-up and implementation of digital legal topics with the Swatch Group legal team like WCAG urls registrations grey market Competitors monitoring Management of the digital marketing team in order to maintain coherence and achieve results
Your profile
- Digital passionate over creative and following new online marketing trends and practices Excellent organizational and analytical skills Ability to manage multiple projects involving coordination with various departments both internally and externally Team player self-motivated working proactively and independently
Language Skills
French mother tongue English excellent

Start date
2018-1-1

Chemin des Tourelles 17 2400 Le Locle