5 days ago

Digital Marketing Specialist (f/m) 100%

nemensis ag

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Digital Marketing Specialist (f/m) 100%

For our client, a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products, we are looking for a Digital Marketing Specialist.

What the company offers you in return:

  • 40 hours per week
  • Location easily reachable with public transportation or by car
  • International pharmaceutical company
  • Project starts asap with a duration of 12 months (extension is highly possible)

Your responsibilities:

  • Align with Brand Manager on the overarching marketing strategy, derive in collaboration with the cross-functional team a digital brand/franchise strategy and drive disciplined execution
  • Co-create and implement cutting-edge digital campaigns, including Social Media, together with the Brand Manager
  • Drive channel performance and Digital Reach by defining measurable key performance indicators and tracking the progress/success of the digital marketing activities. Ensure digital data analytics tools evolve over time and are always up to date
  • Advise the brand teams on current developments of digital channels. Test new approaches and act as trend scout
  • Ensure that all activities in e-Marketing adhere to medical, legal and compliance regulations
  • Collaborate closely with local cross-functional teams and engage marketing and customer-facing colleagues with digital offerings to ensure available channels are fully leveraged and high-performing
  • Collaborate closely with regional functions and share best practices in local and regional teams

Your profile:

  • Fluency in English and German. French would be advantageous
  • Knowledge in translation of marketing strategies into online strategies and tactics
  • Knowledge of internet architecture, such as content management systems, email engines, WebTrends, Hosting etc.
  • Knowledge of internet related regulation such as SPAM, opt-in/opt-out, privacy regulations etc.
  • Experience in customer journey mapping, persona development and customer engagement design
  • Knowledge of web related data analysis and report interpretation
  • Used to report quantifiable results against KPIs and objectives

Welcome to nemensis!

 We are looking forward to your apllication!